Sometimes you don’t need more.
You need clarity.
Businesses evolve.
Offers expand.
New opportunities appear.
And what once felt clear can become complicated.
That’s often where our work begins.
Not with another deliverable.
With understanding what actually needs to happen next.
Business, brand and everything that connects them
I work at the intersection of business strategy, positioning, brand and growth.
Business
Direction · Offers · Priorities · Opportunities
Positioning
Market · Audience · Differentiation · Value
Brand
Strategy · Messaging · Identity · Experience
Growth
Marketing · Launches · Roadmaps · Implementation
Because these things rarely exist separately inside a real business.
The goal is better decisions
and a clear way forward.
When something needs to change, but you’re not yet sure what.
You might come to me when...
Your business has evolved, but its positioning or brand hasn’t caught up.
You have too many offers, ideas or opportunities and need to decide what actually matters.
Your marketing feels fragmented, but you suspect marketing isn’t the real problem.
You’re entering a new stage of growth and need a clear direction.
You’re facing an important decision and need an experienced outside perspective.
Sometimes you don’t need an agency.
You need someone to think with.
Start where you are
ways to work together
Individual / Founder
Business
Strategic
session
One focused challenge.
90 minutes. Clearer direction.
For a business, brand, positioning, marketing or growth decision that needs an experienced outside perspective.
5,500 CZK / €220 + VAT
Strategic
mentoring
Ongoing 1:1 strategic support for founders.
A space to work through business decisions, positioning, offers, brand, marketing and priorities as your business evolves.
From 15,000 CZK / €650 /
month + VAT
Brand & business transformation
For businesses going through a significant shift.
We connect business direction, positioning, offer, brand and communication to build a stronger foundation for what’s next.
From 150,000 CZK / €6,000 + VAT
Strategic
partnership
Senior strategic support across business, brand and marketing without another full-time hire.
I work alongside founders, teams and external specialists to keep strategy and execution connected.
From 30,000 CZK / €1,200 / month + VAT
A business is a living system
A strong identity can’t compensate for an unclear offer.
Marketing can’t solve confused positioning.
And growth becomes difficult when nobody has decided what matters most.
That’s why I look beyond individual deliverables
and work with the connections between
business, brand, people and communication.
I call this Living Brand Strategy.
Not a formula.
A way of seeing the whole picture before deciding what needs to change.
Client reflections
Only Studio exceeded all my expectations in rebranding BioDay. The new store received outstanding feedback and opportunities from new shopping centers.
Jan Nesnídal
Bio Day
Working with Aneta transformed our vision into a unique brand that reflects our values. Her ability to harmonize strategy with creativity made a real difference.
Jiří Škoda
Rozlitý Kafe
Aneta has been a game-changer for our business. Her innovative ideas and insights have expanded our horizons and deepened our understanding.
Michal Čakovský
BAR 22
Hi,
I'm Aneta
I’m a brand and business strategist with a background in design and nearly two decades of experience across strategy, branding and communication.
I started as a designer. Over time, I became increasingly interested in the decisions that happen before design.
What are we actually building?
Why should people care?
Where is the opportunity?
And what should happen next?
Today, that’s where I do most of my work.
